Develop a Strategy to Connect with Consumers in 2017 Case Study
Order ID 53003233773 Type Essay Writer Level Masters Style APA Sources/References 4 Perfect Number of Pages to Order 5-10 Pages
BA 534 – Business Management Case Study
Gap Inc.: Can It Develop a Strategy to Connect with Consumers in 2017?
The following questions are based on the Gap Inc. case found on page 298 of your text. Be sure to focus on the information provided in the case ONLY and from theory learned in class and use it as support for your answers.
a. Outline the companys Strategy. Provide details from the Case. 5 Marks
b. Complete the CONNECT exercise which includes an identification of the SWOT analysis of the Companys situation, macroenvironment and Strategic Group content. 30 Marks
c. EVALUATE the SWOT analysis and ANALYZE what this means. What is the companys position overall? (i.e. Strengths outweigh weaknesses with significant opportunities in the marketplace? Or opposite?) Explain your position. 30 Marks
d. What KEY FACTORS may determine the success for Gap Inc.? Explain THREE in your answer. 15 Marks
e. Recommendations: Make recommendations to solve any strategic problems/issues the company is facing.
What recommendations would you make to The Gaps top-management team to improve its competitiveness in the market while mitigating any current or future risks?
f. You MUST include some aspects of financial analysis (ratios) to support an element(s) of your case. See Appendix (pg. 231-232 of text)
Format: INDIVIDUAL OR GROUP ASSIGNMENT: (Max of 2 students)
4-5 pages typed (1.5 spaced), Report Format. Utilize Headings
CONNECT SUBMISSION: If working in pairs only ONE member is to complete the submission. Unlimited time only one attempt.
Cover Page: Include both participating group member names & student numbers
Due Date: Tuesday April 7, 2019 by 11:59pm in dropbox on elearn.
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